Keyword: Service design
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Pamela Spokes
Lessons from Namibia: Updating entrepreneurship education for a changing world
A strong entrepreneurial spirit exists in Namibia. Rethinking entrepreneurial education and nurturing startups helps the future of Namibia to bring innovative ideas to life.
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Pamela Spokes
Service design as a core competence in Finnish higher education
Policymakers, academic leaders, and educators need to recognise service design as a strategic necessity and make it a core competence across disciplines.
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Lada Stukolkina, Laura Matikainen
Game and experience design at the heart of creating engaging events
How can experience design and gamification boost engagement during events? This article discusses a concrete case from Metropolia’s Smart and Creative City Innovation Hub, where game and experience design were used to connect students more closely with the Hub’s activities.
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Pamela Spokes
Prototyping as a tool to move ideas forward
Ideas are easy. What’s hard is figuring out if they are what people want and will use. Prototyping lets us test, tweak, and transform concepts before we waste time perfecting the wrong thing. The prototype stage is not about being right, it’s about being willing to learn.
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Pamela Spokes
Empowering staff to build better services in Higher Education
Many university staff assume that design isn’t “their thing” – but design is not only about products or visuals.
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Pamela Spokes
From fixing problems to preventing them: Why service design is not customer service
Service design is a proactive business development approach that creates well-functioning services, reducing the need for customer service. This article explains the difference between service design and customer service.
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Pamela Spokes
How service design can solve everyday sustainability challenges
Discovering what motivates people via listening and learning from them is the first step to achieving meaningful, lasting, and positive change.
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Pamela Spokes
Digging deeper for direction: What is the goal of the goal?
Asking what the goal of the goal is, is another way of asking why. This is what service designers mean when they say that they need to understand the customer of their customer. What are the right questions to ask?